Who is Motive?

    Motive is a San Francisco-based company that serves more than one million drivers and over 100,000 businesses that power the physical economy by equipping them with the technology needed to improve the safety and efficiency of their operations. Shoaib Makani and his co-founders Ryan Johns and Obaid Khan founded the company in 2013 to serve the trucking industry, a workforce that is essential to the economy but underserved by technology. 

    Today, Motive’s 400,000-strong network of connected vehicles, ranging from small trucking companies to Fortune 500 enterprises, is one of the largest in North America. The products that Motive builds deliver integrated value for a diverse range of industries, from construction, oil and gas to distribution, moving and storage. At every turn, Motive provides cutting-edge hardware and software that leverages the latest advancements in AI and computer vision to solve a broad range of problems for businesses with vehicles — spanning video-based driver safety, Electronic Logging Device (ELD) compliance, GPS tracking, dispatch, and fuel and maintenance. Motive’s series E round valued the company at $2.3 billion, and it currently employs more than 2,400 people worldwide. 

    Learn more about the industry-leading features offered by Motive’s platform. 

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