Motive Coaching turns detected safety, compliance, idling, and spend-related events into targeted coaching that drives behavior change at scale. With automatic routing and assignment of coachable events and Motive AI Coach delivering personalized, AI-generated coaching videos, Motive helps organizations reduce risk, prevent collisions through active coaching, and build lasting, data-driven safety habits.
Key features
- Centralized Coaching Management: Brings all coachable safety events and compliance-related activity into the Motive Dashboard, giving managers a prioritized view of drivers to coach along with Safety Scores, behaviors, and coaching history in one view.
- Auto-assignment and Routing: Automatically assigns and routes coachable events to the right drivers and coaches based on severity and behavior type, so teams always know who and when to coach without manually sorting through every event.
- Data‑driven Feedback: Surfaces detailed event context, including dashcam video, severity, speed, and driver review status, so coaches can deliver specific, data‑driven feedback instead of generic guidance.
- Streamlined Coaching Workflows: Provides structured coaching sessions to guide managers through each behavior, support note‑taking, and automatically log outcomes and summaries, ensuring every interaction is documented.
- Driver App Self-Coaching: Allows drivers to review select events and complete self-coaching directly in the Driver App, helping address lower-priority behaviors quickly while saving manager time.
- Motive AI Coach: Delivers personalized feedback to drivers at scale with AI-generated coaching videos that summarize key events, explain why they were unsafe, and provide practical steps to improve, reducing the need for one-on-one sessions while increasing coaching coverage.
- Idling and Fueling Coaching: Provides visibility into wasteful idling and fueling behaviors so managers can coach drivers on more efficient habits to reduce fuel wastage and spending.
- Role-based coaching assignments: Supports assigning Safety Coaches to specific driver groups with appropriate permissions, ensuring the right leaders can manage coaching, update statuses, and track progress.
- Coaching analytics and effectiveness: Provides reporting and analytics on coaching completion rates and behavior improvements over time, helping teams measure program impact, identify gaps, and continually refine their safety strategy.
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