Highway integration with Motive App Marketplace

Introduction

Highway is a carrier identity and freight security platform that provides digital freight matching and carrier engagement for fleets, 3PLs, and freight brokers. With the Motive integration, Highway uses the Motive Marketplace to verify carrier identity and fleet equipment, helping fleets access freight faster, reduce fraud, and streamline carrier onboarding and compliance without extra implementation effort.

Integration Benefits

  • Fleet Equipment Verification: Allows carriers to verify their fleet equipment through Highway, giving brokers and 3PLs confidence in the carriers they work with.

  • Faster Access to Freight: Enables carriers to sign in to portals and load boards with verified credentials, reducing friction and speeding up access to available freight.

  • Enhanced Freight Security: Identifies carriers transporting freight to reduce fraud and improve digital booking efficiency for brokers and shippers.

  • Streamlined Carrier Onboarding: Gives 3PLs and freight brokers a single point of contact for carrier identity, onboarding, and compliance workflows without manual back-and-forth.

Requirements

Integration Steps on Motive:

Note: Click the Install button on the Motive standalone marketplace.
  1. Log in to Motive Fleet Dashboard and click Marketplace.
  2. Search Highway in the search bar. 
  3. Locate Highway and click Learn More. desktop-full - 2026-07-28T092211.407.png
  4. Click Install. desktop-full - 2026-07-28T093642.663.png
  5. To complete setup on Highway's end, visit highway.com/onboarding/sign-up.

Support for Integration

Highway Support Phone:
+1 906-444-4929

Highway Support Email:
support@gohighway.com / service@gohighway.com

Motive Support Phone:
+1 (855) 434-3564

Motive Support Email:
apisupport@gomotive.com

FAQs

Highway doesn’t see my equipment (vehicles/assets), even though the integration with Motive is active. What should I check?

If your Motive–Highway integration is connected but Highway isn’t showing your equipment, the most common cause is that Highway is not yet receiving identified driving data for your vehicles from Motive. To fix this, check the following: 

  1. Confirm the Motive–Highway integration is connected 
    • In the Motive Fleet Dashboard, open the App Marketplace, find Highway, and verify that the app shows as installed/connected. 
    • If it’s disconnected, reconnect it using the steps in the Highway integration article. 
  2. Claim Unidentified Driving so Highway can see valid trips 
    • If the Vehicle Gateway has been installed and is moving, but no driver has claimed those trips, Motive will show them as Unidentified Driving.
    • When trips remain unidentified, Highway may not associate that activity with your equipment and may show no units. 
    • Have a driver or fleet admin claim the relevant unidentified trips for the vehicle you expect to see in Highway (using the standard Unidentified Driving workflow in Motive). 
  3. Generate fresh, identified driving data 
    1. After trips are claimed and the driver is correctly logged in, have them drive with the Vehicle Gateway connected for at least 20 minutes. 
    2. This ensures that Motive sends recent, properly identified driving data to Highway, allowing Highway to detect and display the equipment again. 
  4. If equipment is still missing 
    • Verify that each affected truck is properly set up in Motive (as a Vehicle with an assigned Vehicle Gateway) and is active. 
    • If the above checks don’t resolve it, Contact Motive Support and/or Highway Support with: 
      • Your company name 
      • The affected vehicle IDs 
      • Approximate date/time of recent trips
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